000 01091pam a2200325 a 4500
001 4835665
003 OSt
005 20191230122606.0
008 900621s1990 nyua b 001 0 eng
010 _a 90042292
020 _a0070609527
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415
_b.S745 1991
082 0 0 _a658.8 / St262f
_220
100 1 _aStanton, William J.
_92784
245 1 0 _aFundamentals of marketing /
_cWilliam J. Stanton, Michael J. Etzel, Bruce J. Walker.
250 _a9th ed.
260 _aNew York :
_bMcGraw-Hill,
_cc1991.
300 _axxxiii, 668 p. :
_bcol. ill. ;
_c26 cm.
440 0 _aMcGraw-Hill series in marketing
_92785
500 _aIncludes Indexes
504 _aIncludes bibliographical references and index.
650 0 _aMarketing.
_92786
700 1 _aEtzel, Michael J.
_92787
700 1 _aWalker, Bruce J.
_92788
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK
999 _c6204
_d6204