| 000 | 01039pam a2200301 a 4500 | ||
|---|---|---|---|
| 001 | 4396644 | ||
| 003 | OSt | ||
| 005 | 20191214160711.0 | ||
| 008 | 920810s1993 ilua b 001 0 eng | ||
| 010 | _a 92030863 | ||
| 020 | _a0256081123 | ||
| 040 |
_aDLC _cDLC _dDLC |
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| 050 | 0 | 0 |
_aHF5415.2 _b.D537 1993 |
| 082 | 0 | 0 |
_a658.83 / D579e _220 |
| 100 | 1 |
_aDillon, William R. _92616 |
|
| 245 | 1 | 0 |
_aEssentials of marketing research / _cWilliam R. Dillon, Thomas J. Madden, Neil H. Firtle. |
| 260 |
_aHomewood, IL ; _aBoston, MA : _bIrwin, _cc1993. |
||
| 300 |
_axviii, 556 p. : _bill. ; _c26 cm. |
||
| 440 | 4 |
_aThe Irwin series in marketing _92617 |
|
| 500 | _aIncludes Index | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing research. _91336 |
|
| 700 | 1 |
_aMadden, Thomas J. _92618 |
|
| 700 | 1 |
_aFirtle, Neil H. _92619 |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
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| 942 |
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