| 000 | 00625nam a2200217Ia 4500 | ||
|---|---|---|---|
| 003 | BUBTL | ||
| 008 | 151213s9999 xx 000 0 und d | ||
| 020 | _a9780071263351 | ||
| 082 | _a658.8/C8558s/ 2009 | ||
| 100 |
_aCravens, David W. _92502 |
||
| 245 |
_aStrategic Marketing / _cDavid W. Cravens, Nigel F. Piercy |
||
| 250 | _a9th edn. | ||
| 260 |
_aBoston : _bMcGraw Hill _cc2009. |
||
| 300 |
_a[xv], 784 p. : _bill. ; _c25 cm. |
||
| 500 | _aIncludes Index | ||
| 650 |
_aMarketing _92504 |
||
| 700 |
_aPiercy, Nigel F. _92503 |
||
| 856 |
_k0 _l0 _yDownload |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c6177 _d6177 |
||