000 00685nam a2200229Ia 4500
003 BUBTL
008 151213s9999 xx 000 0 und d
020 _a978-81-3170996-2
082 _a659.1
_b659.1
100 _a Clow, Kenneth E./ Donald Back
_92722
245 _aIntegrated Advertising Promotion and Marketing communications
_cKenneth E.Clow,Donald Back
250 _a3rd
260 _aNew Delhi
_bPearson
_c2007
300 _a537p.:
_b28cm.
_cMerketing
500 _aIncludes Index
650 _aMarketing
_92723
650 _aMarketing
_92723
700 _aKenneth E.Clow,Donald Back
_92724
856 _k0
_l0
_yDownload
942 _2ddc
_cBK
999 _c4911
_d4911