| 000 | 00615nam a2200217Ia 4500 | ||
|---|---|---|---|
| 003 | BUBTL | ||
| 008 | 151213s9999 xx 000 0 und d | ||
| 020 | _a0471552542 | ||
| 082 | _a658.83/ Aa41m/ 1995 | ||
| 100 | _aD. A. Aaker | ||
| 245 |
_aMarketing Research _cD. A. Aaker, V. Kumar and George S. Day |
||
| 250 | _a5th | ||
| 260 |
_aNew York _bJohn wiley _cc1995 |
||
| 300 |
_a[xvi], 783p. : _bill. Tabil, Chart ; _c26cm. |
||
| 500 | _aIncludes Index. | ||
| 650 | _aMarketing | ||
| 700 | _aV. Kumar and George S. Day | ||
| 856 |
_k0 _l0 _yDownload |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c1879 _d1879 |
||