000 00586nam a2200229Ia 4500
003 BUBTL
008 151213s9999 xx 000 0 und d
020 _a0-13-305715-1
082 _a659.1/BAA
100 _aR.Batra
245 _aAdvertising Management
_cR.Batra
250 _a5th
260 _aNew Jersey
_bPrentic Hall
_c1995
300 _a[xiii] , 754p . :
_bill , Graph , table ; 24cm .
500 _aIncludes Index .
650 _aManagement
650 _aManagement
700 _aR.Batra
856 _k0
_l0
_yDownload
942 _2ddc
_cBK
999 _c1767
_d1767