BUBT Library Online Catalog

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1.
Enhancing Knowledge Development In Marketing Robert P. Leone & V. Kumer

by Robert P. Leone & V. Kumer | Robert P. Leone & V. Kumer.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: America American Marketing Association © 1992 cAvailability: No items available :

2.
AMA handbook for customer satisfaction / Alan Dutka.

by Dutka, Alan F | American Marketing Asoociation.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chicago, Ill. : Lincolnwood, Ill., U.S.A. : American Marketing Association ; NTC Business Books, c1993Availability: Items available for reference: Not For LoanCall number: 658.812 / D952h (1). :

3.
Marketing scales handbook : a compilation of multi-item measures / Gordon C. Bruner II, Paul J. Hensel.

by Bruner, Gordon C, 1954- | Hensel, Paul J | James, Karen E.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chicago, Ill., USA : American Marketing Association, c1994Availability: Items available for loan: Call number: 658.83028 / B8356m (1).

4.
1992 AMA Educator's Proceedings : Enhancing Knowledge Development In Marketing/ Editor by Robert P. Leone

by Robert P. Leone.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chicago American Marketing Association c1992Online access: Download Availability: Items available for loan: Call number: 658.8007'15/ L5536e/ 1992 (1).

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