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	21.	Marketing management : strategies and programs / Joseph P. Guiltinan, Gordon W. Paul. by Guiltinan, Joseph P \| Paul, Gordon W. Edition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill, c1994Online access: WorldCat details Availability: No items available : Add to cart (remove)
	22.	Marketing management : strategies and programs / Joseph P. Guiltinan, Gordon W. Paul. by Guiltinan, Joseph P \| Paul, Gordon W. Edition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill, c1994Online access: WorldCat details Availability: No items available : Add to cart (remove)