TY  - BOOK
AU  - Srinivasan, R.
TI  - International Marketing
SN  - 9788120352384
U1  - 658.8/ Sr34i/ 2022 
PY  - 2022///
CY  - Delhi
PB  - PHI Learning Private Limited, 
KW  - Marketing
N1  - Includes Index; International Marketing, Basic Concepts of International Marketing, Trade Theories, Export Promotion and Marketing, Environment of International Business,  Consumer Behaviour
ER  -