Malhotra, Naresh K. <br/>
Marketing Research : An Applied Orientation / 
Naresh K. Malhotra, Satyabhusan Dash 
 - 7th ed 
 - India :  Pearson,  c2019 
 - xxxiii, 955 p.:  ills.;  25.5 p. : 
<br/><br/> Includes Index. 
<br/><br/>Marketing Research, Naresh K. Malhotra, Satyabhusan Dash, Marketing 
<br/><br/>
<br/><br/><label>ISBN: </label>9789353433291 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.83/ M2948m/ 2019