Chapman, Randall G. <br/>
Brandmaps :  the competitive marketing strategy game / 
Randall G. Chapman. 
 - 3rd. ed. 
 - Englewood Cliffs, N.J. :  Prentice Hall,  1994. 
 - xv, 175 p. :  ill. ;  28 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0131775022 
<br/><br/><label>LCCN: </label>93005869  
<br/><br/><label>Subjects--Uniform Titles: </label><br/>BRANDMAPS.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Computer simulation.<br/>Product management--Computer simulation.<br/>Marketing--Computer programs.<br/>Product management--Computer programs.
<br/><br/><label>LC Class. No.: </label>HF5415.125  / .C47 1994 
<br/><br/><label>Dewey Class. No.: </label>658.80028 / C3661