TY - BOOK AU - Meloan, Taylor W. ; Graham, John L. AU - Meloan,Taylor W. AU - Graham,John L. TI - International and global marketing: concepts and cases SN - 0256157235 AV - HF1416 .I54 1995 U1 - 658.848 / M528i 20 PY - 1995/// CY - Chicago PB - Irwin KW - Export marketing KW - Case studies N1 - Includes Index; Includes bibliograhical references ER -