Meloan, Taylor W. ; Graham, John L.  1995 <br/>
International and global marketing :  concepts and cases / 
[edited by] Taylor W. Meloan, John L. Graham. 
 - Chicago :  Irwin,  c1995. 
 - xiii, 640 p. :  ill. ;  23 cm. 
 - The Irwin series in marketing .
<br/><br/> Includes Index 
<br/><br/>Includes bibliograhical references. 
<br/><br/><label>ISBN: </label>0256157235 
<br/><br/><label>LCCN: </label>94017867  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>Export marketing--Case studies.
<br/><br/><label>LC Class. No.: </label>HF1416  / .I54 1995 
<br/><br/><label>Dewey Class. No.: </label>658.848 / M528i