Schellinck, Douglas Anton,  1949- <br/>
Marketing research :  a computer assisted approach / 
D.A. Schellinck, R.N. Maddox. 
 - 1st Edn. 
 - New York :  Dryden Press,  c1987. 
 - xii, 224 p. :  ill. ;  24 cm. 
 - The Dryden Press series in marketing .
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>0030109248 (pbk.) 
<br/><br/><label>LCCN: </label>86029029  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research--Statistical methods--Data processing.
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .S32 1987 
<br/><br/><label>Dewey Class. No.: </label>658.80285 / SC322m