TY  - BOOK
AU  - Dyer,Robert F.
AU  - Forman,Ernest H.
TI  - An analytic approach to marketing decisions
SN  - 013558826X
AV  - HF5415.135 .D93 1990
U1  - 658.802 / D996a 20
PY  - 1991///
CY  - Englewood Cliffs, N.J.
PB  - Prentice Hall
KW  - Marketing, Decisions, Decision Making
KW  - Decision making
N1  - Includes Index; Includes bibliographical references and index
ER  -