TY  - BOOK
AU  - Kotler, Philip 
AU  - Philip Kotler and Kevin Lane Keller
TI  - Marketing Management/ : Philip Kotler and Kevin Lane Keller
SN  - 9781292092621
U1  - 658.8/ K8487m/ 2016 
PY  - 2016///
CY  - Boston
PB  - Pearson
KW  - Marketing
N1  - Includes Index; BBA, MBA
ER  -