Malhotra, Naresh K. <br/>
Marketing Research  An Applied Orientation 
Malhotra, Naresh K. 
 - 5th 
 - New Delhi   Prentice Hall  2007 
 - xxv, 810p.:  ill, Chart, Graph ; 23cm.  Markering. 
<br/><br/> Includes Notes and Index. 
<br/><br/><label>ISBN: </label>81-203-3044-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / M249m