TY  - BOOK
AU  - Zikmund, William G.
AU  - William G. Zikmund
TI  - Business Research Methods/ 
SN  - 97881315002903
U1  - 658.0072/ Z647b/ 2003 
PY  - 2003///
CY  - New Delhi
PB  - Cenguge learning
KW  - Business
N1  - Includes Index; BBA, MBA
ER  -