Keller, Kevin Lane  <br/>
Strategic Brand Management : 
Kevin Lane Keller 
 - 3rd  
 - New Delhi  Pearson  c2008 
 - [xxi] , 692p . :  ill. Chart , Graph ; 26cm. 
<br/><br/> Includes Index. 
<br/><br/><label>ISBN: </label>9788131719770 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.4012/ K281s/ 2008