Hawkins, Del I <br/>
Consumer Behavior: 
Del I.Hawkins, David L.Mothersbaugh, Amit Mookerjee 
 - 11th 
 - New York  Tata McgrawHill  c2010 
 - [xxix], 866p . :  ill, Table, Graph ; 25cm. 
<br/><br/> Includes Index. 
<br/><br/><label>ISBN: </label>9780070682160 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8342/ H3141c/ 2010