Del.I.Hawkins,Roger J.Best Kenneth A.Coney <br/>
Consumer Behavior concepts&strategics 
Del.I.Hawkins,Roger J.Best Kenneth A.Coney 
 - 9th 
 - New Delhi  Tata McGrawHill  2004 
 - 10434 p. 
<br/><br/><label>ISBN: </label>0-07-253686-1 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8342  / 658.8342