Kottler & Keller <br/>
Marketing Management 
Kottler & Keller 
 - 12th 
 - Prentic Hall  Pearson  2006 
 - 9257 p. 
<br/><br/><label>ISBN: </label>0-13-145757-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Marketing