TY  - BOOK
AU  - Kotler, Philip 
TI  - Marketing Management/ 
SN  - 81-203-1609-6
U1  - 658.8 
PY  - 2000///
CY  - New Delhi
PB  - Prentice hall
KW  - Marketing
KW  - Marketing Management
N1  - Includes Index
ER  -