Kottler Philip & Keller Kevin Lane <br/>
Marketing Management   
Kottler Philip & Keller Kevin Lane 
 - 12 th 
 - New Delhi  Prentice Hall    2005 
 - 3941 p. 
<br/><br/><label>ISBN: </label>81-2032799-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Marketing