TY  - BOOK
AU  -  Croft, Michal J. 
AU  - Michal J. Croft
TI  - Market Segmentation
SN  - 0415097363
U1  - 658.802/ C874m/ 1994 
PY  - 1994///
CY  - London & New York
PB  - Routledge
KW  - Marketing
ER  -