TY  - BOOK
AU  - Jean Pirre Jeannet & H ., David Hemessey
AU  - Jean Pirre Jeannet & H ., David Hemessey
TI  - Global Marketing Strategics
SN  - 0-395-71045-6
U1  - 658.848 
PY  - 1995///
CY  - Boston  
PB  - Honghton Mittlin Company
KW  - Marketing
N1  - Includes Index
ER  -