Diamond, Jay  <br/>
Retail Baying 
Jay Diamond & Gerald Pintel 
 - 5th 
 - U S A, New Jersy  Prentic Hall   c1997 
 - [xiii], 350p.:  Table, Graph; 23cm. 
<br/><br/> Includes Index. 
<br/><br/><label>ISBN: </label>0134964640 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.72/ D5415r/ 1997