TY  - BOOK
AU  - Lauren K. Wright & Others
AU  - Lauren K. Wright & Others
TI  - Service Marketing : An Active Learning Resource Guide
SN  - 0-07-078251-2
U1  - 658.8/WRS 
PY  - 1997///
CY  - New York
PB  - Mc Grow Hill 
KW  - Marketing
ER  -