Isobel Doole & Robin Lowe  <br/>
International Marketing Strategy 
Isobel Doole & Robin Lowe  
 - 1st 
 - London  Thomson Business Press  c1997 
 - [xv] . 400p . :  ill . ; 23cm.  
<br/><br/> Includes Index 
<br/><br/><label>ISBN: </label>0-415-14454-x 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing <br/>Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8/DOI