Edited by T. Bettina Cornwell <br/>
Global Exchanges/ The Washington Past International Marketing Company:  
T. Bettina Cornwell  
 - 1st ed. 
 - Boston   Allyn & Becon  c1992 
 - [x],306p . :  ill . ; 23 cm. 
<br/><br/>
<br/><br/><label>ISBN: </label>0205147208 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing <br/> 
<br/><br/><label>Dewey Class. No.: </label>658.848/B7946m/ 1993