S. C. Jain <br/>
Marketing Planning Strategy 
S. C. Jain 
 - 4th 
 - Ohio  South - Western  c1993 
 - [xvii],871p.:  ill,23cm.  Marketing. 
<br/><br/> Includes Index. 
<br/><br/><label>ISBN: </label>0538826487 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing <br/>Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.802/J1992m/1993