Churchill  G.A. <br/>
Marketing Research  
G.A.Churchill  
 - 3rd 
 - New York  Dryden   1996 
 - [xvii],863p. :  ill, Graph, Table 25cm. 
<br/><br/> Includes Index. 
<br/><br/><label>ISBN: </label>0-03-098367-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.83/ C4754m/ 1996