TY  - BOOK
AU  - Kotler, Keller 
AU  - Kotler,Keller 
TI  - Marketing Management 
SN  - 81-203-2799-3
U1  - 658.8 
PY  - 2006///
CY  - New Delhi
PB  - Prentice Hall of India
KW  - Marketing
N1  - Includes Index
ER  -