Marketing management: Philip Kotlar
By: Kotlar, Philip
Material type: 
TextPublisher: New Delhi: Prentice hall, c2003Edition: 11thDescription: [xxix], 706 p. : ills. pics, figs ; 23cmISBN: 0130336297Subject(s): MarketingDDC classification: 658.8/ K8487m/ 2003 Online resources: Download
Contents:
Understanding Marketing Management, Analyzing Marketing Opportunities, Developing Market Strategies, Shaping the Market Offering, Shaping the Market Offering, Managing and Delivering Marketing Programs
| Item type | Current location | Home library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|---|
Books
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Bangladesh University of Business and Technology Library Marketing Stacks | Bangladesh University of Business and Technology Library | Non-fiction | 658.8 KOM (Browse shelf) | C-1 | Not For Loan | BUBTL-20032277 | ||
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Books
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Bangladesh University of Business and Technology Library Marketing Stacks | Bangladesh University of Business and Technology Library | Non-fiction | 658.8 KOM (Browse shelf) | C-2 | Not For Loan | BUBTL-20032278 | ||
|
Books
|
Bangladesh University of Business and Technology Library Marketing Stacks | Bangladesh University of Business and Technology Library | Non-fiction | 658.8 KOM (Browse shelf) | C-3 | Available | BUBTL-20031497 | ||
|
Books
|
Bangladesh University of Business and Technology Library Marketing Stacks | Bangladesh University of Business and Technology Library | Non-fiction | 658.8 KOM (Browse shelf) | C-4 | Available | BUBTL-20031022 | ||
|
Books
|
Bangladesh University of Business and Technology Library Marketing Stacks | Bangladesh University of Business and Technology Library | Non-fiction | 658.8 KOM (Browse shelf) | C-5 | Available | BUBTL-20031024 | ||
|
Books
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Bangladesh University of Business and Technology Library Marketing Stacks | Bangladesh University of Business and Technology Library | Non-fiction | 658.8 KOM (Browse shelf) | C-6 | Available | BUBTL-20031020 | ||
|
Books
|
Bangladesh University of Business and Technology Library Marketing Stacks | Bangladesh University of Business and Technology Library | Non-fiction | 658.8 KOM (Browse shelf) | C-7 | Available | BUBTL-20031023 | ||
|
Books
|
Bangladesh University of Business and Technology Library Marketing Stacks | Bangladesh University of Business and Technology Library | Non-fiction | 658.8 KOM (Browse shelf) | C-8 | Available | BUBTL-20032283 | ||
|
Books
|
Bangladesh University of Business and Technology Library Marketing Stacks | Bangladesh University of Business and Technology Library | Non-fiction | 658.8 KOM (Browse shelf) | C-9 | Available | BUBTL-20031498 |
Total holds: 0
includes index.
Understanding Marketing Management, Analyzing Marketing Opportunities, Developing Market Strategies, Shaping the Market Offering, Shaping the Market Offering, Managing and Delivering Marketing Programs
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