Entry Topical Term

Number of records used in: 1

001 - CONTROL NUMBER

• control field: 2539

003 - CONTROL NUMBER IDENTIFIER

• control field: OSt

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20191210142220.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 191210|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: OSt
• Transcribing agency: OSt

150 ## - HEADING--TOPICAL TERM

• Topical term or geographic name entry element: Markeing

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (OSt)1829: R. D. Buzzell 2538, Global Marketing Management, 1995