Essentials of marketing research / (Record no. 6186)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01039pam a2200301 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 4396644 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20191214160711.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 920810s1993 ilua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 92030863 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0256081123 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.2 |
| Item number | .D537 1993 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 / D579e |
| Edition number | 20 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Dillon, William R. |
| 9 (RLIN) | 2616 |
| 245 10 - TITLE STATEMENT | |
| Title | Essentials of marketing research / |
| Statement of responsibility, etc. | William R. Dillon, Thomas J. Madden, Neil H. Firtle. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Homewood, IL ; |
| -- | Boston, MA : |
| Name of publisher, distributor, etc. | Irwin, |
| Date of publication, distribution, etc. | c1993. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 556 p. : |
| Other physical details | ill. ; |
| Dimensions | 26 cm. |
| 440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | The Irwin series in marketing |
| 9 (RLIN) | 2617 |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research. |
| 9 (RLIN) | 1336 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Madden, Thomas J. |
| 9 (RLIN) | 2618 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Firtle, Neil H. |
| 9 (RLIN) | 2619 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ocip |
| f | 19 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Non-fiction | Bangladesh University of Business and Technology Library | Bangladesh University of Business and Technology Library | Marketing Stacks | 02/06/2006 | Purchase | 658.83 / D579e | BUBTL-20032657 | 12/14/2019 | C-1 | 12/14/2019 | Books |