Marketing Research/ (Record no. 5519)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00708nam a22002417a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BUBTL |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 171008b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780136085430 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.848/ M2946m/ 2011 |
| Item number | |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 1369 |
| Personal name | Malhotra, Naresh K. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Research/ |
| Remainder of title | An Applied Orientation: |
| Statement of responsibility, etc. | Naresh K. Malhotra |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Delhi |
| Name of publisher, distributor, etc. | Prentice Hall |
| Date of publication, distribution, etc. | c2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | [xxviii], 948p . : |
| Other physical details | ill. ; Table, Graph ; 29 cm. |
| Dimensions | |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | BBA, MBA |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 53 |
| Topical term or geographic name as entry element | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Malhotra, K. Naresh |
| 9 (RLIN) | 5378 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Password | 0 |
| Logon | 0 |
| Link text | Download |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent location | Current location | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Inventory number | Source of acquisition |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Non-fiction | Bangladesh University of Business and Technology Library | Bangladesh University of Business and Technology Library | Marketing Stacks | 10/08/2017 | 658.848 MAM | BUBTL-200310847 | 10/08/2017 | C-1 | 10/08/2017 | Books | |||||||
| Not For Loan | Non-fiction | Bangladesh University of Business and Technology Library | Bangladesh University of Business and Technology Library | Marketing Stacks | 10/08/2017 | 658.848 MAM | BUBTL-200314004 | 10/08/2017 | C-2 | 10/08/2017 | Books | |||||||
| Non-fiction | Bangladesh University of Business and Technology Library | Bangladesh University of Business and Technology Library | Marketing Stacks | 10/08/2017 | 658.848 MAM | BUBTL-200314007 | 10/08/2017 | C-3 | 10/08/2017 | Books | ||||||||
| Non-fiction | Bangladesh University of Business and Technology Library | Bangladesh University of Business and Technology Library | Marketing Stacks | 10/08/2017 | 658.848 MAM | BUBTL-200314008 | 10/08/2017 | C-4 | 10/08/2017 | Books | ||||||||
| Non-fiction | Bangladesh University of Business and Technology Library | Bangladesh University of Business and Technology Library | Marketing Stacks | 10/08/2017 | 658.848/ M2946m/ 2011 | BUBTL-200310844 | 10/08/2017 | C-5 | 10/08/2017 | Books | 10844 | |||||||
| Non-fiction | Bangladesh University of Business and Technology Library | Bangladesh University of Business and Technology Library | Marketing Stacks | 10/08/2017 | 658.848 MAM | BUBTL-200314005 | 10/08/2017 | C-6 | 10/08/2017 | Books | ||||||||
| Not For Loan | Non-fiction | Bangladesh University of Business and Technology Library | Bangladesh University of Business and Technology Library | Marketing Stacks | 02/10/2020 | 658.848 MAM | BUBTL-200310845 | 02/10/2020 | C-7 | 02/10/2020 | Books | 14845 | ||||||
| Non-fiction | Bangladesh University of Business and Technology Library | Bangladesh University of Business and Technology Library | Law Stacks | 07/29/2011 | 658.848/ M2946m/ 2011 | BUBTL-200310843 | 07/21/2023 | C-8 | 07/21/2023 | Books | 10843 | Purchase | ||||||
| Non-fiction | Bangladesh University of Business and Technology Library | Bangladesh University of Business and Technology Library | Marketing Stacks | 09/13/2012 | 658.848/ M2946m/ 2011 | BUBTL-200314006 | 08/09/2023 | C-9 | 08/09/2023 | Books | 14006 | Purchase |