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Schiffman,Leon G.
Consumer Behavior : Leon G. Schiffman, Leslie Lazar Kanuk and S.Ramesh Kumar and Joseph Wisenblit - 10th - Delhi Pearson c2010 - xix, 486p . : ill.Graph,Table; 27cm.

Includes Index

ISBN: 9788131731567

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8342/ Sch327c/ 2010

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