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Malhotra, Naresh K.
Marketing Research/ An Applied Orientation: Naresh K. Malhotra - 6th - Delhi Prentice Hall c2011 - [xxviii], 948p . : ill. ; Table, Graph ; 29 cm.

Includes Index.

ISBN: 9780136085430

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.848/ M2946m/ 2011 /

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