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Malhotra, Naresh K.
Marketing Research/ An Applied Orientation Malhotra, Naresh K. - 5th - New Delhi Prentice Hall c2007 - xxv, 810p.: ill, Chart, Graph ; 23cm. Markering.

Includes Notes and Index.

ISBN: 8120330447

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8/ M2948m/ 2007

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