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Zeithaml,Valarie A.
Service Markiting Zeithaml,Valarie A. - 6th - New York Mc Grow Hill 2006 - xxii. 708p. : ill. : Chat, Graph, : 21cm. Marketing

Includes Index

Subjects--Topical Terms:
Services Marketing

Dewey Class. No.: 658.8 / Z372s

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