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Boyd, Harper W.
Marketing Research/ Text & Cases: Haper W. Boyd, Ralph Westfall and Stanley F. Stasch - 8th - New Delhi AITBS c2002 - xv, 816p.: ill, Chart, ;21cm.

Includes Index.

ISBN: 8185386161

Subjects--Topical Terms:
Marketing Research
Marketing

Dewey Class. No.: 658.83/ B6923m/ 2002 /

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