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Kotler, Philip
Marketing Management/ by Philip Kotler. - 10th ed. - New Delhi: Prentice hall, c2000. - xxxi, 718p.: ills., chats., pics., 27 cm.

Includes Index .

ISBN: 81-203-1609-6

Subjects--Topical Terms:
Marketing
Marketing Management

Dewey Class. No.: 658.8 / KOM

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