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Schiffman, Leon G.
Consumer Behavior / Leon G. Schiffman, Leslie Lazar Kanuk - 9th - New Delhi Pearson Prentic Hall c2007 - 581 p. : ill. ; 21 cm.

Includes Index.

ISBN: 8177589997

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8342/ Sch327c/ 2007

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