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William Wells , John Burnett , Sandru Mariarty
Advertising Principle & Practice William Wells , John Burnett , Sandru Mariarty - 6th - India Pearson Education 2003 - [xxxi],572.: 21cm. Marketing.

Includes Index.

ISBN: 81-298-0063-8

Subjects--Topical Terms:
Marketing
Marketing

Dewey Class. No.: 659.1/WIA

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