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Ben M. Enis , Keith K. Cox& Michal P. Mokwa
Marketing Classes ; A Selection of Influential Articles. Ben M. Enis , Keith K. Cox& Michal P. Mokwa - 8th - U S A Prentice Hall 1991 - [xii],612p. : ill, 23cm. Marketing.

Includes Index.

ISBN: 0-205-15988-5

Subjects--Topical Terms:
Marketing
Marketing

Dewey Class. No.: 658.8 /ENM

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