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Philip Kotler & Karen F.A.Fox
Strategic Marketing for Educational Institutions Philip Kotler & Karen F.A.Fox - 2nd - London Prentic Hall c1995 - [xii] , 484p . : ill . Table ; 23cm.

Includes Index

ISBN: 0-13-668989-2

Subjects--Topical Terms:
Marketing
Marketing

Dewey Class. No.: 658.8/KOS

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