Wilkie, William L.
Consumer Behavior William L. Wilkie - 2nd - New York John wiley c1990 - xxviii, 699p . : ill. Table, Graph ; 23cm.
Includes Index
0471613525
Marketing
658.8342/ W653c/ 1990
Consumer Behavior William L. Wilkie - 2nd - New York John wiley c1990 - xxviii, 699p . : ill. Table, Graph ; 23cm.
Includes Index
0471613525
Marketing
658.8342/ W653c/ 1990
