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Naresh K. Malhotra
Marketing Research : An Applied Orientation Naresh K. Malhotra - 3rd - Prentic Hall 2011 - [xxvii], 948p . : ill, Table, Graph ; 28cm.

Includes Index.

ISBN: 9780136085430

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.848/ M2948m/ 2011

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